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KEDCO Talent & Entrepreneurship Stories: Clearly Kosciusko community-wide brand tells a story of unity

Thursday, August 25, 2022

By: Katie Dewitt, KEDCO Marketing & Communications Manager

In short, “Clearly Kosciusko” tells a story of unity. And the phrase likely brings to mind something a bit different for all of us. That’s what makes it special. We’re here in Kosciusko County together, whether we’re just visiting, working, or we’ve planted roots and call it home. But how each of us experiences life in “K-County” is what makes Clearly Kosciusko a beautiful and diverse collection of stories.

Clearly Kosciusko is a county-wide voice and community brand spearheaded by the Lilly Center for Lakes & Streams (Lilly Center), and was created in partnership with the Kosciusko Economic Development Corporation (KEDCO), Kosciusko County Convention and Visitors Bureau (KCCVB), and the Kosciusko Chamber of Commerce. All of these organizations help promote the county, and specialize in what makes our community one-of-a-kind.

“From the beginning, the mission of Clearly Kosciusko was to create an awareness of what unifies us: the beautiful county where we play, grow, and learn. It’s been amazing to see community organizations, non-profits, and for-profit businesses unite under Clearly Kosciusko to champion all that our county has to offer,” said Dr. Nate Bosch, Director of the Lilly Center.

Clearly Kosciusko is a welcoming wave to a neighbor on a morning run.

Clearly Kosciusko is the applauding audience as the final act closes at the Wagon Wheel.

Clearly Kosciusko is laughter from families biking along the streets at Winona Lake.

Clearly Kosciusko is the first drop of the anchor, and the last crackling log on the camp fire.

What is it to you?

“We want people to ‘find their way’ here whether it’s planting new roots, or finding ways to plug in and get more connected in the community,” said KEDCO CEO Alan Tio. “We all have contributions to make toward the next chapter of this community, and Clearly Kosciusko is a way to connect all of us and share stories with a unified and amplified voice,” said Tio.   

So how does someone take part in Clearly Kosciusko? As a start, businesses, residents and visitors are invited to tell stories about living life in Kosciusko County simply by using the hashtag #clearlykc when sharing photos in and about Kosciusko County on social media. Whether it’s fun on the lake, shopping in The Village or a sunset walk downtown, using the #clearlykc hashtag helps with collecting

those visual stories, and photos may even get featured on the homepage of the Clearly Kosciusko website! Visit www.clearlykc.com to learn more and check out featured photos.

Businesses can also get involved by becoming members of Clearly Kosciusko. It’s FREE to join! Members get promotion on the Clearly Kosciusko website, shout-outs on social media and more. And more importantly, it’s a way for businesses to collaborate and show they actively support the promotion, success and well-being of our community.

 Clearly Kosciusko serves as a tool to build awareness about what Kosciusko has to offer to create a greater sense of community pride, highlight our community’s strong amenities, and get the word out to welcome newcomers and visitors to the community.

“Attracting and retaining visitors and top talent is a must for businesses in our county,” said Lilly Center Assistant Director of Marketing Rusty Martinez. “Clearly Kosciusko acts as a visitor hub for the incredible resources that are available. Moving to the county for work? The Kosciusko Chamber of Commerce and KEDCO offer great ways to plug in to the local business landscape. Staying to play? KCCVB welcomes you with Midwest warmth. Likewise, the Lilly Center provides a wealth of information about our 100+ lakes.”

Want to share what Clearly Kosciusko means to you? Email KEDCO at info@kosciuskoedc.com for a chance to be featured on the blog. Hear stories from local entrepreneurs and residents alike about what it’s like to live life fully in K-County by checking out the Clearly Kosciusko podcast, powered by KEDCO. Support and stay connected with Clearly Kosciusko (@clearlykc), KEDCO (@kosciuskoedc), the Lilly Center (FB: @centerforlakes & Insta: @thelillycenter) on social media.